Chief Consumer and Marketing Officer Jane Wakely explains how efforts by Lay’s, Pepsi Zero Sugar and Poppi extend beyond the big game.

I'm so tired of boys. I need *** man, Bill. Prego Leo Karunna. Once you pop, the pop don't stop. The first half of the Super Bowl just ended, and people are already declaring a victory — not in the ...

The first half of the Super Bowl just ended, and people are already declaring a victory — not in the game, but in the running for best commercial. Lay’s, the iconic brand known for its tasty potato ...

Super Bowl ads have featured some emotional moments over the past few years and Lay's, the iconic potato chip brand, delivers the goods this year. In the ad, titled "Last Harvest", an Illinois potato ...

Lay’s is revamping its branding after 42% of consumers didn’t realize their potato chips were made from “real, farm-grown potatoes.” Parent company PepsiCo recently announced “the largest brand ...

Lay’s potato chips is changing its big yellow bags to remind people that potato chips come from, what else, but potatoes. The company announced last week that it is launching “the largest brand ...

Delaware's proximity to Pennsylvania — the "Potato Chip Capital of the World" — means the First State knows what a good potato chip tastes like. But those tastebuds will have to soon get used to a new ...