In an age of telehealth appointments and full digital inboxes, an old-school marketing tactic is making a surprising impact in the healthcare marketing industry: direct mail. According to recent ...

Ashley is the Marketing Director of Mailing.com, which supports the direct mail marketing programs for many popular U.S. brands. At many companies, digital marketing and direct mail might as well ...

That venerable medium, direct mail, is enjoying a renaissance, judging by a new study from Winterberry Group: Delivering Performance—Direct, Digital And The Dynamics Shaping The Future of Omnichannel ...

Common wisdom has it that email, once it had appropriated copywriting techniques like the Johnson Box, thoroughly supplanted direct mail. Don’t believe it. Direct mail is adopting tools that work in ...

Taradel reports direct mail is picking up for small businesses as digital costs soar, offering better ROI amidst digital ...

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail automation platform, today released its 2023 State of Direct Mail report, in partnership with Comperemedia, to understand how enterprise ...

If you're a small business owner pouring all your marketing budget into Facebook ads and Instagram posts, you're not alone. Digital marketing has become the default choice for nearly every business.

Direct mail remains one of the channels with the strongest ROI for marketers, regardless of their business model, size, or location. But that doesn’t mean the business hasn’t changed — or that more ...

Denver Printer Combines Custom Notepads, EDDM Postcards, and Integrated USPS Route Mapping -- Starting at $0.69 Per ...

As we close in on two full years of the pandemic, lockdowns, Zoom meetings, and lives lived through screens, experts are finding that digital fatigue has firmly set in. Everyone is looking to make ...

Direct mail is a powerful but underutilized tool that you should consider adding to your marketing strategy. It’s seeing remarkable results because customers’ mailboxes aren’t crowded, physical mail ...