The FIFA World Cup Trophy Tour is set to kick off in Los Angeles on March 24 and will span for more than two months. Here is ...

FIFA will be taking the World Cup Trophy to every host city participating in the 2026 World Cup. When will the trophy come to ...

The campaign debuts with "Bubbling Up," the first of three TV spots rolling out in the lead-up to FIFA World Cup 2026. The ad ...

The Coca-Cola Company and FIFA have confirmed that the FIFA World Cup Trophy Tour by Coca-Cola will make 38 stops in Canada, ...

Coca-Cola’s FIFA World Cup Trophy Tour brings the iconic prize to U.S. and Canadian cities ahead of the 2026 tournament.

As a long-standing partner of FIFA, Coca-Cola has the exclusive rights to the FIFA World Cup Trophy Tour by Coca-Cola. Beginning Jan. 3, 2026, in Riyadh, Saudi Arabia, the original FIFA World Cup ...

Coca‑Cola has unveiled the first phase of its global campaign for the FIFA World Cup 2026, inviting fans to ride football’s emotional rollercoaster.

Travis Barker is featured on a new cover of the Van Halen classic "Jump," recorded for Coca-Cola's ad campaign leading up to ...

The FIFA World Cup Trophy Tour by Coca-Cola lit up Abidjan on Tuesday as His Excellency Prime Minister Beugré Mambé officially welcomed the Original FIFA World Cup Trophy to Côte d’Ivoire, turning the ...

Coca-Cola believes that World Cup marketing in the U.S. must reach beyond soccer’s existing fan base and help set the stage ...

The spirit of football came alive as Beugré Mambé, the Prime Minister of Côte d’Ivoire, officially welcomed the Original FIFA ...

Coca-Cola and FIFA celebrate 20 years of FIFA World Cup™ Trophy Tour by Coca-Cola The Coca-Cola Company and FIFA are kicking off the sixth FIFA World Cup™ Trophy Tour by Coca-Cola, giving thousands of ...